Prabhupada inspired that.

Radhanatha Swami : On Janmastami night Sri Sri Radha-Vrindavan Chandra were being moved into a new temple, which the devotees had just completed. There was about a month's worth of work to be done, and the devotees were working frantically because at a certain hour Prabhupada was scheduled to see Radha-Vrindavan Chandra in Their new temple. So, just as Prabhupada was walking in one door, ladders and buckets were running out the door to the pujari room. When Prabhupada was inside, everything was perfect and complete. But the walls had just been painted. We were praying that Prabhupada wouldn't touch the walls. Prabhupada looked at the beautiful Deities, Radha-Vrindavan Chandra, with tears in his eyes. He said, "Your Radha-Vrindavan Chandra are most beautiful. They have appeared before you, like the most beautiful American boy and girl, just to attract your hearts. Your worship is very beautiful. But be careful. There are two paths of bhakti, the pancharatriki vidhi, and the bhagavata vidhi. Pancharatriki vidhi means worshiping the Deity with great devotion and performing all services for the pleasure of the Deity. And bhagavata vidhi means hearing and chanting the glories of the Lord." He said, "They are like two rails on the same train track, they must go together. If you are not attentively hearing Srimad-Bhagavatam and chanting the holy names every day, one day you will look at Radha-Vrindavan Chandra and think, 'Why has my Guru Maharaj left me with this burden?'" His words seared into our hearts. From that day on, the sadhana of the New Vrindavan devotees was incredibly strict. Devotees were getting up at two in the morning to chant their rounds. Everyone attended Srimad-Bhagavatam class. Prabhupada inspired that.